Spotlight
News & Insights
Three Cowan, Liebowitz & Latman Attorneys Named 2025 IP Rising Stars by Managing IP
Celebrating Black History Month -- Dr. Charles Drew, the Doctor who Revolutionized Blood Storage
The 2026 Edition is Available of A Trademark is Not a Copyright or a Patent by William M. Borchard with Deborah K. Squiers
The 2026 Edition is Available of A Trademark is Not a Copyright or a Patent by William M. Borchard with Deborah K. Squiers
On My Mind Blog

Case Studies
We succesfully represented our client, Major League Baseball Partners, Inc.
We established that cigarette rolling paper size designations are generic.
The Second Circuit affirms summary judgment for our client.
Federal Circuit reverses cancellation of U.S. trademark registrations
Federal Circuit upholds successful opposition against application to register LEHMAN BROTHERS for whiskey
What They Say
“Maria Scungio is a seasoned trademark adviser with deep experience guiding clients through every facet of domestic and international portfolio management.”
2026 WTR 1000 – The World’s Leading Trademark Professionals“Marking 40 years at the firm [in 2025], Lynn Fruchter is a cornerstone of the trademark practice, valued for her steady counsel and collaborative support."
2026 WTR 1000 – The World’s Leading Trademark Professionals"Cowan, Liebowitz & Latman is a highly respected boutique particularly proficient in handling copyright and trademark litigation, but also known for its high-quality advice on portfolio management. The firm exhibits expert knowledge of the publishing industry, and frequently handles IP matters relating to advertising."
Chambers USA 2025"Maria Scungio is a high calibre trademark lawyer with a firm grasp of international trademark concerns, receiving global praise for her work."
2025 Lexology Index"William M. Borchard commands a spectacular reputation amongst trademark lawyers, owing to his rich experience in complex transactions and registrations as well as academic contributions to the advancement of the sector, making him a valuable asset to the legal community."
2025 Lexology Index
Why Us
Founded in 1957, we maintain long-term relationships by providing sound advice, quality legal work, and highly-responsive, personalized service.
What We Do
We represent clients of all sizes across a broad range of industries. The boutique size of our firm, and the breadth of our practice capabilities, allow us to provide a multidisciplinary approach in a cost-effective manner.
Our Clients
Our experience spans a broad range of industries and is international in scope. We appreciate the opportunity of growing with successful companies and brands, as well as creative individuals and accomplished executives.









