Spotlight
News & Insights
Transgender Women in Law Mixer
The 2026 Edition is Available of A Trademark is Not a Copyright or a Patent by William M. Borchard with Deborah K. Squiers
National Hispanic Heritage Month: Highlighting Pioneering Attorney Cesar A. Perales
Deborah Squiers will chair and Robert English will speak at PLI’s Fundamentals of Trademark Law in the Global Marketplace 2026 CLE program
Case Studies
We established that cigarette rolling paper size designations are generic.
Federal Circuit upholds successful opposition against application to register LEHMAN BROTHERS for whiskey
We succesfully represented our client, Major League Baseball Partners, Inc.
Federal Circuit reverses cancellation of U.S. trademark registrations
The Second Circuit affirms summary judgment for our client.
What They Say
William Borchard’s tenure in intellectual property law has seen him advise on a wide array of trademark matters, from clearance and registration to complex licensing, infringement claims and international transfer pricing. His guidance has been sought by major international institutions, reflecting his unparalleled expertise in the field.
2026 Lexology IndexJoel Karni Schmidt is an experienced intellectual property lawyer whose practice encompasses complex copyright matters. He advises clients across a broad range of industries, including hospitality, technology, media and financial services, and has particular experience in emerging issues involving social media, internet-related rights and NFTs.
2026 Lexology IndexJeffrey Chery is praised for the "high standard of service" he brings to global trademark prosecution, clearance and enforcement. He is singled out for his in-depth expertise in managing global trademark portfolios, as well as unique insight into trademark prosecution resulting from his experience as a former trademark examining attorney at the USPTO.
2026 Lexology IndexDeborah Squiers is a seasoned trademark practitioner with a focus on litigation, enforcement and portfolio management. She has successfully represented high-profile clients in complex disputes and manages global trademark portfolios for major international companies.
2026 Lexology Index“Joel Karni Schmidt is a superb lawyer with in-depth knowledge and a wonderful business acumen to reach the optimal result for his clients. His advice is timely, commercial and extremely client friendly. He communicates complex issues with clarity and maintains a strong focus on practical solutions.”
2026 WTR 1000 – The World’s Leading Trademark Professionals
Why Us
Founded in 1957, we maintain long-term relationships by providing sound advice, quality legal work, and highly-responsive, personalized service.
What We Do
We represent clients of all sizes across a broad range of industries. The boutique size of our firm, and the breadth of our practice capabilities, allow us to provide a multidisciplinary approach in a cost-effective manner.
Our Clients
Our experience spans a broad range of industries and is international in scope. We appreciate the opportunity of growing with successful companies and brands, as well as creative individuals and accomplished executives.










